Ask on the day, not later
The window where a patient feels good about their visit is short. A request sent that evening lands very differently from one sent a week later.
The best moment is usually just after they have paid and are still in the clinic, or a few hours after they get home.
Make it one tap
Do not ask a patient to search for you on Google. Send the direct review link, or put a QR at reception that opens the review box.
Every extra step loses people. Search for us on Google and leave a review is three actions. A link is one.
Ask everyone, not just the delighted ones
Selecting only the happiest patients is against Google's policies and it also skews your rating in a way patients can sense.
Ask consistently. A genuine 4.6 with two hundred reviews is far more persuasive than a suspicious 5.0 with eleven.
Reply to the bad ones properly
A calm, non-defensive reply to a poor review does more for your reputation than the review costs you. Prospective patients read the reply.
Never discuss clinical details in public. Acknowledge, apologise for the experience, and move the conversation offline.
In short. Same ask, same moment, every patient, one tap. The clinics beating you on review count are not better, they are just consistent.